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Aug 22, 20246 min read
Elevate your professional services marketing strategy: Key industry benchmarks
Elevate your professional services marketing with key industry benchmarks. Learn how to refine strategies and achieve outstanding results.
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Aug 9, 20245 min read
Optimizing your B2B marketing strategy: Key industry benchmarks
Discover the marketing benchmarks for optimizing your B2B marketing strategy with this helpful guide.
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May 7, 20245 min read
Emily and Mikaela’s picks: Top marketing tools for maxing out productivity
Explore top marketing tools with Emily and Mikaela from Brilliant Marketing! Discover apps like Notion and Google Workspace to elevate your
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Mar 22, 202410 min read
Marketing budget allocation: Best practices
A successful marketing plan with effective marketing strategies is vital in capturing the attention of your audience.
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Jun 23, 20232 min read
The missing piece to your B2B sales + marketing strategy: Research
So you think you know your customers, but do you really? The only way to really find out is through research. And we aren’t talking about...
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May 11, 20234 min read
Taking the PR plunge: How to know when it’s time to dive in
As a B2B company, it can be hard to decide which marketing strategies to invest in. Once you've established your website, developed an...
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Aug 16, 20222 min read
Your guide to organizational storytelling: the brand story messaging framework
As companies change and transition, so does their story. The Brand Story Messaging Framework is a tool for CMOs and marketing managers.
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Jun 17, 202212 min read
How much should you spend on marketing? A complete guide to marketing spend.
It’s no secret that marketing can play a huge role in growing a business. But at what cost? Learn about a conscious marketing spend.
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Mar 30, 20223 min read
Agency vs. in-house marketing (and the third option you didn’t know you needed)
You’re a purpose-led brand reimagining the world. You have a big, powerful message to share—but how do you get it “out there”? A question...
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